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May 11, 2004
The Drag Race Play
The Drag Race is simple. In this Marketing Play you pick one competitor to compare yourself to and then you put all you have into beating them across the finish line.
Posted by johnza at May 11, 2004 06:22 AM
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» The Marketing Playbook from Fresh Perspectives
The world needs a new marketing book like it needs another war for democracy—unless that book is written by John Zagula and Rich Tong. I met John in the mid-90’s when he was a one man “force of nature” associated with Microsoft Office. John is very sma... [Read More]
Tracked on June 11, 2004 04:49 PM
Comments
Any thougts on how to compete.with a number 1 realestate coy.
Posted by: Ron Schwartz at August 29, 2004 09:08 PM
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