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June 13, 2004
So, who's publishing this book anyway?
We were astonished, amazed, stunned in disbelief. But after the smelling salts we realized we were in truly awe-inspiring company. Our book, The Marketing Playbook, is coming out this fall from Penguin Portfolio. We were even more astounded when we found out that Portfolio's founder and publisher, Adrian Zackheim also did books like Seth Godin's Purple Cow, Jim Collins' Good to Great, and Jason Jennings' Less is More. Wow. Pretty humbling.Posted by johnza at June 13, 2004 08:42 PM
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