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August 13, 2004
Features are great - if they yield something
.... like a benefit.
For every new feature you need to... (Signal vs. Noise)
Great post from Jsaon at 37 Signals on the importance of managing feature creap. Approach sounds similar to how you manage marketing campaign. Think first, don't do what you don't need to. And don't push until you know who you're pushing to with what and why they might go for it.
Good food for thought for our next book (The Product Playbook)
Posted by johnza at August 13, 2004 05:12 PM
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