Marketing Playbook: World Leader in Application Testing and Management

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October 21, 2004

World Leader in Application Testing and Management

The difference between champs and chumps is the ability to executive the right strategic marketing plays. The Marketing Playbook is a no-nonsense, insider's look at how to choose and execute the right marketing strategy for your company."

Christopher Lochhead, Chief Marketing Officer, Mercury Interactive Corporation

Posted by rich at October 21, 2004 12:02 AM

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