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April 29, 2005
Priceless
- PR Agency Fee = $200+/hour
- Professional photograher = $5K
- Having your #1 competitor use your company name as the cover story headline instead of yours = priceless
This is absolutely terrific. eHarmony gets lovely placement of it's founder on the cover of this publication (about what a great online marketer it is) and the title ends up being the name of it's hottest competitor, PerfectMatch. You couldn't pay for better.
Keep up the good work ;-)
Posted by johnza at April 29, 2005 03:03 PM
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